Clarity Blog

Clarity Blog

Quantifying Your Economic Message

The Orange County BIA Advocate – the chapter’s bi-weekly e-newsletter – will distribute our article on honing in your economic benefits message. The crux of our point is a fantastic study from the California Center for Strategic Economic Research (CSER) that quantifies the “ripple effect” of homebuilding. It’s a great tool that allows builders to put numbers to the positive economic impact their projects will have.

Some of the key findings:

  • Every home produces more than $360,000 in economic activity, excluding the sale of the home
  • For every $1 spent building a home, $0.9 is generated in additional economic activity
  • Each home built generates 2.4 jobs

We encourage you to read the Advocate article as well as the study. Then take a moment to visit our new new Web site.

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